When you’re 7 years old, deciding what to be for Halloween is serious business. After weeks of debate and deliberation, my daughter chose to be a mummy. The decision was final. But as I strolled up the “girl aisles” filled with princesses, police officer costumes with ruffled mini-skirts, and doctor costumes with pink scrubs — and then down the “boy aisles” filled with ninjas, bloody ghouls, and the same doctor costumes but with blue scrubs – the impact of gender-based target marketing was clear. Even on a holiday designed to let kids pretend to be anything they could imagine, there are still things girls are supposed to be, and those things are different than what boys should be. Read More…
Wishing to be a mommy to a (girl) mummy this Halloween
October 30, 2015