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Explore our latest research, GDI Film Study 2024: Representation in Family Films, which highlights trends and progress in equitable representation across gender, race, disability, and more in family-oriented movies. This comprehensive analysis reveals the stories shaping the next generation and provides actionable insights for creating more inclusive content.
Welcome to our website!
I created this research Institute 20 years ago because when I first saw kids’ shows and movies through my toddler daughter’s eyes, I was stunned by the lack of female characters and diversity. Back in 2004, only 11% of family films had female leads. Our latest data show we’ve reached gender parity for leads in family films and kids’ TV in the U.S.
But urgent attention is needed for race and ethnicity, LGBTQIA+, older characters, diverse body types, and disability representation. My institute works with creatives all over the world to enhance on-screen diversity and ensure nuanced portrayals.
There’s a lot of inequity in the world, but we have the power to fix representation in media overnight. Tomorrow, take a look at your projects and make sure they reflect the real world.
No more missed opportunities! And give us a shout – we’re here to help!
Spotlight
For 20 years, the Geena Davis Institute has been at the forefront of transforming media representation. From film to television, we’ve championed equity and inclusion for women, girls, and underrepresented identities in entertainment. Because if she can see it, she can be it. Learn how we’re driving measurable change and inspiring a new generation of storytellers in this video.
Weekly highlights on diversity, equity, and inclusion in media
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