It’s broken-record time again. For the 5th year in a row, women made up the majority of moviegoers in US and Canada in 2014, according to new research released by the MPAA. Women also purchased 50% of all tickets. From the report: “Females have comprised a larger share of moviegoers (people who went to a movie at the cinema at least once in the year) consistently since 2010, this trend remains unchanged in 2014. In fact, the number of female moviegoers increased slightly in 2014, while the number of male moviegoers remained flat.” Download Study or Read More…
Study: Women Made up the Majority of Moviegoers in 2014
March 12, 2015