Content Analysis of Gender Representation in Advertising in China
This report explores gender representation in advertising in China, offering insights to promote more balanced and empowering gender portrayals.
See Jane 2024: How Has On-Screen Representation in Children’s Television Changed from 2018 to 2023?
This report discusses key trends of representation in children’s television programs.
Portray Her 2.0: An Analysis of 15 Years of Women in STEM On-Screen, 2007–2022
Discover the nuanced shifts and enduring barriers in female STEM representation, as we build on our previous findings to inspire future change.
Closing the STEM Gender Gap: A Study of Gender & STEM Representations in UK Family Entertainment
This report explores the portrayal of STEM characters in UK children’s media, highlighting gender disparities and offering recommendations to encourage diversity in STEM fields.
Portray Her: Representations of Women STEM Characters in Media
The report emphasizes the impact of entertainment media in shaping girls’ STEM aspirations, highlighting the scarcity of female STEM role models in popular media.
The Scully Effect: I Want to Believe in STEM
In partnership with 21st Century Fox, this study found that 63% of women who were familiar with Agent Scully of “The X Files” had greater confidence in pursuing a STEM career, thus illustrating the power of representation on screen
