Last year was a historic one for gender representation in family films. According to a new study from The Geena Davis Institute on Gender and Media, 2019 saw just as many female lead characters in family films as male lead characters.
In 2007, just 24% of family films featured female characters in lead roles. Last year, 48% of the 100 top-grossing family movies featured lead female characters. (For the purposes of the annual See Jane report, a family film was defined as any live-action or animated film that was rated G, PG or PG-13.) “Media images have a huge impact on how we see ourselves and judge our value,” Davis told CNN via email. “When you see someone like yourself reflected, you take in the message: ‘There’s someone like me, I must belong.’ This is why it’s vital for children to see — from the beginning — fictitious worlds that reflect the real world, which is half female and very diverse.” Read More…
Family films had as many women in lead roles as men for the first time, new study finds
March 05, 2020