YouTube Funds Women Video Creators, Teams With U.N. and Geena Davis

YouTube, touting itself as a platform that empowers women across the globe, has launched a new initiative to fund and promote content from female creators. The Google-owned video giant program has financed more than 50 videos spotlighting women’s perspectives, shot at YouTube Spaces studios around the world. YouTube also struck a yearlong partnership with the United Nations, which has enlisted seven top YouTube female creators as “change ambassadors” to create videos promoting tolerance and gender equality. In addition, YouTube has partnered with the Geena Davis Institute on Gender in Media, the thesp’s nonprofit org whose mission is to improve gender depictions on-screen and create opportunities for women behind the camera. The group provided consulting to creators as part of YouTube Spaces program. Read More… or Watch Video…